In this episode of The Small Business Marketing Show I share a simple 3-step system for getting sales appointments...without making all those dreaded cold calls!
In this episode of The Small Business Marketing Show...
- The fundamental conflict between buyer and seller.
- Why you need to stop "selling the appointment".
- Why you should sell "free" first.
- The essential system you must have to get more deals...automatically.
- Brainstorm ideas for an information "product" that you can give away.
- Decide how you will follow-up with prospects who get your free information.
What Do You Think?
- What struggles have you faced with cold calling?
- How do you get new business without cold calling?
Share your thoughts in the comments below.